A great article on cognitive dissonance, self-perception theory, and how one of the greatest thinkers changed an enemy’s opinion of him.
The Misconception: You do nice things for the people you like and bad things to the people you hate.
The Truth: You grow to like people for whom you do nice things and hate people you harm.
Born in 1706 as the eighth of 17 children to a Massachusetts soap and candlestick maker, the chances Benjamin would go on to become a gentleman, scholar, scientist, statesman, musician, author, publisher and all-around general bad-ass were astronomically low, yet he did just that and more because he was a master of the game of personal politics.
Like many people full of drive and intelligence born into a low station, Franklin developed strong people skills and social powers. All else denied, the analytical mind will pick apart behavior, and Franklin became adroit at human relations. From an early age, he was a talker…
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